Affiliate Marketing
What Is Affiliate Marketing?
Affiliate marketing is an advertising model in which a company compensates third-party publishers to generate traffic or leads to the company’s products and services. The third-party publishers are affiliates, and the commission fee incentivizes them to find ways to promote the company.
The Internet has increased the prominence of affiliate marketing. Amazon popularized the practice by creating an affiliate marketing program whereby websites and bloggers put links to the Amazon page for a reviewed or discussed product to receive advertising fees when a purchase is made. In this sense, affiliate marketing is essentially a pay for performance marketing program where the act of selling is outsourced across a vast network.
An e-commerce merchant wanting to reach a wider base of Internet users and shoppers may hire an affiliate. An affiliate could be the owner of multiple websites or email marketing lists; the more websites or email lists that an affiliate has, the wider his network. The hired affiliate then communicates and promotes the products offered on the e-commerce platform to his network. The affiliate does this by implementing banner ads, text ads, or links on its multiple owned websites or via email to its clientele. Firms use advertisements in the form of articles, videos, and images to draw an audience’s attention to a service or product.
Affiliates redirect visitors who click on one of these links or ads to the e-commerce site. If they purchase the product or service, the e-commerce merchant credits the affiliate’s account with the agreed-upon commission, which could be 35% to 20% of the sales price.
here’s the 5 step process for how to start affiliate marketing:
- You find a product you want to promote
- Do a search for “product name” affiliate program. If it’s on Amazon, you can also promote it
- Sign up for their affiliate program
- You get a special link that allows the merchant to track the people who clicked your link
- If they buy the product, you get a commission.
How Much Money Can You Make With Affiliate Marketing :
The amount you can make will vary wildly – it honestly falls somewhere between zero and millions.
Your income will be directly related to the type of offers you promote, how much traffic you get to the site, and your grasp of other online marketing skills like email marketing